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Building in Public: Why I Share Everything

indie-hackingbuilding-in-public

I used to think building products meant keeping everything secret until launch day. I was wrong.

The shift

After years of working as an engineer, I decided to go solo. The first thing I learned? Nobody cares about your secret idea. What people care about is the journey — the wins, the failures, the revenue numbers.

Why transparency works

When I started sharing my MRR publicly, something unexpected happened:

  • Other founders reached out to collaborate
  • Users trusted the product more
  • I stayed accountable to myself

What's next

I'm building three products right now — Redirectly, SafeOrbit, and Indie Hacker Finance. Each one teaches me something different about product-market fit, distribution, and pricing.

Follow along on X to see the journey unfold.